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Cambridge English Language


2013 IATEFL Annual Conference

BESIG Pre-Conference Event (PCE)

The theme for the IATEFL BESIG Pre-Conference Event (PCE): Tips and tools for the twenty-first century business English teacher

Sponsored by Cambridge English Language Assessment

Monday 8 April 2013    10.00 – 17.00

This PCE will look at new methods and ideas for teaching business English in an ever-changing world. The use of technology in the classroom is growing as well as the emphasis on teaching soft skills and communicative methods to work with a variety of different businesses and in different cultures. Students of business English often ask for realistic materials they can immediately apply to their own working environments, increasing the challenge for the trainers. We will look at various aspects of working with learners of business English and provide the PCE participants with new ideas and methods they can use with classes and corporate clients.

10.00 – 10.10 



10.10 – 11.30 

Tech tools for 21st century business English teachers

with Claire Hart

In this session we will share ideas about how business English teachers can become more efficient and effective professionals by making use of technology. I will demonstrate some ways in which I have used mobile technology, web tools and web applications to save time, become better organised and deliver successful courses.

You can view the slides from this session here: Tech Tools for 21st Century Business English Teachers

Claire Hart
Claire Hart is a freelance business English and ESP teacher who delivers in-company courses in a range of companies in Ulm, Germany. She specialises in technical English and English for logistics. Exploiting authentic materials and technology, especially mobile devices, are two of her current interests. She is also the IATEFL BESIG Web Coordinator. As well as teaching, Claire is also an active teacher trainer and has presented at many international conferences. She posts business English lesson plans and activities on her blog.

11.30 – 11.50

Coffee break


11.50 – 13.00

NLP techniques in Business English training

with Marjorie Rosenberg

NLP has been successfully used to offer new insights into business communication and skills for a number of years. In this workshop we will look at a specific creativity model designed by Robert Dilts. Participants will have the chance to try it out and discover how to make use of it in both individual and team situations.


You can view the slides from this session here: NLP Techniques in Business English Training

Margaret RosenbergMarjorie Rosenberg has acquired over 30 years of teaching experience in Austria. During this time she has created materials for a number of business English courses for adults in both the tertiary and corporate sectors. She is currently an instructor in English in the language department at the University of Graz, holds teacher training courses and presents at conferences across Europe. In addition to English, Marjorie has run NLP courses for teachers and corporate clients since completing her NLP training with Robert Dilts in California in 1997.

As an author, Marjorie´s publications include the Business Advantage Personal Study Books Intermediate and Advanced (CUP), English for Banking and Finance Level 2 (Pearson), Spotlight on Learning Styles (Delta) and the revision of Pass Cambridge BEC Vantage (Cengage-National Geographic). She is currently the Coordinator of IATEFL BESIG.


13.00 – 14.00 Lunch break

14.00 – 15.15

Online and face-to-face professional development for business English trainers

with Akos Gerold and friends from around the world
Some business English trainers have fully embraced online professional development, while others swear by face-to-face events. This interactive session will examine these two types of professional development from the perspectives of all stakeholders and will try to suggest how to choose the most suitable for your personality, learning style and needs.


You can view the slides from this session here: Online and face-to-face professional development for business English teachers

  Ákos Gerold combines teaching English to non-specialists in the Department of English at The University of Novi Sad, Serbia with the role of part-time Business English and Legal English Coordinator at the Lingua Foreign Language Centre, the biggest private language school in Serbia.

Since 2004, Ákos has worked with candidates for all levels of Cambridge ESOL exams in general and business English, delivered in-company language courses and added legal English and ILEC preparation to his teaching repertoire.

Ákos was awarded the IATEFL BESIG Cert IBET scholarship in 2010 and completed the course online. He also holds a BA in English language and literature and the LCCI Further Certificate for Teachers of Business English. Ákos has been the IATEFL BESIG Development Coordinator since 2011.


15.15 – 15.35 Coffee break

15.35 – 16.15

Using Pecha Kuchas in the BE Classroom

with Bethany Cagnol

Pecha Kuchas have recently become popular traditions at international teacher conferences. But have you ever tried getting your Business English trainees to do them?  In this highly interactive session, I will demonstrate how the Pecha Kucha can be adapted for classroom use and help spice up BE trainee presentations.

You can download Bethany´s sample Pecha Kucha here: Sample Pecha Kucha

Bethany CagnolBethany Cagnol holds a BA from the University of Virginia, USA, and an MA in Teaching Second and Foreign Languages from the University of London Institute in Paris. In 2002,  she founded her own freelance teaching business in Paris, France: International Customer, which caters to communication the needs of professional, adult learners. She has also been President on TESOL France and have enjoyed organizing the conferences for that association (e.g. in 2009 with Penny Ur and Jamie Keddie and in 2010 with David Crystal). Bethany has previously spoken at IATEFL, IATEFL BESIG, IATEFL Poland, and ESP Conferences. She has recently been working on materials design projects for major ELT publishers and her professional interests include Business English, Testing and Assessment, Teacher Development, English for Specific Purposes and English as an International Language.Bethany is also the IATEFL BESIG Treasurer.

16.15 – 17.00

Panel Discussion with the speakers and participants

BESIG Programme Day